Regent Communications, Inc. Company Profile | RGCI Company Information

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We are a radio broadcasting company historically focused on developing and operating radio stationsin mid-sized Based on current economic conditions, our primary focus is on the efficien and profitable operation of our current radiio station markets. We presently own 49 FM and 13 AM radiok stations in 13 marketsin Colorado, Illinois, Indiana, Kentucky, Michigan, Minnesota, New and Texas. Our assembled clusters of radio stations rank first or seconcd in terms of revenue share in all of our marketsx that are ranked byBIA Inc. in their Investing in Radilo 2008Market Report, except in New York, Grand Rapids, Michigan and El Paso, Texas, wherre our clusters rank third.
Our primarh strategy is to secure and maintain a leadership position in the markets weservde and, when possible, to expancd into additional mid-sized markets wherd we can achieve a leadership After we enter a market, we seek to acquiree stations that, when integrated with our existintg operations, will allow us to reach a wider range of demographi c groups that appeal to advertisers, increase revenue and achieve substantia cost savings.
Additionally, our advertising pricing on a supplhy anddemand basis, when combined with the addedd reach of our radio station clusters, allows us to competde successfully for advertising revenue against non-radio competitors such as print media, television, cable and outdooer advertising.